The PR1776 team has an award-winning history of employing the full-compliment of internal and external communications tools to meet clients’ “360-degree reputation” needs. Each client receives a plan tailored to their specific needs, for the specific project. A strategic communications audit identifies the challenges, opportunities and resources required to accomplish each goal. Elements of the strategic plan might include, but are not limited to:
Strategic Planning and Counsel: “C” level analysis of immediate and long-term reputation needs, identifying the source of the challenge, the necessary tools, messaging and an implementation roadmap to reach client goals – always working closely with the client
General PR: media relations, event management, branding, speaker’s bureau…
Brand Defense (Crisis Communications): planning, media training and “Minuteman Response”
Public Affairs/Public Policy: issue management, public education, “influencer outreach” and grassroots development
Brand Offense (Corporate Social Responsibility): linking activities to company values and delivering charitable, environmental and community programs that protect and enhance brand, relationships and audience acceptance
Non-Profit/Organization/Association: strategic planning, organization management, board development, communications and fundraising